Real help for real businesses
The website. The phone that rings while you are working. The paperwork after dinner. The customer who asked for a price and never heard back.
We use AI to take those off your plate. You do not have to understand any of it. You just have to tell us what your week looks like.
What we do
Pick whichever one sounds most like your Tuesday. You do not have to do all six, and most people start with one.
Neither are most people. Tell us how your week actually goes and we will tell you what is worth fixing first. If the answer is nothing yet, we will say that too.
How it works
You will not be asked to learn software, write a brief, or sit through a demo.
Twenty minutes on how your week actually goes. What takes too long, what gets dropped, what you dread.
We set up the piece that will help most, using your prices, your words, and the tools you already pay for.
We hand it over, show you how it runs, and stay on to fix and adjust as the business changes.
Why Second Draft
Most of the systems a small business runs on were set up during a different stage of the company. You built them yourself, a friend helped, or you grabbed whatever was quickest so you could get back to the actual work.
There is no shame in that.
AI has made it possible to fix a lot of it cheaply and quickly. That is the whole reason this company exists. We are not here to sell you technology. We are here to give you back the hours it eats.
Our work
The clearest way to show the difference is side by side. These are concept redesigns we built on invented businesses so you can see the before and the after without us pointing at a client.
Before
After
Clearer services, stronger imagery, and easier appointment booking.
Before
After
Stronger credibility, service-area clarity, and quote requests.
Before
After
Better mobile navigation, menu access, and reservation visibility.
Before
After
Clearer positioning, stronger authority, and improved lead capture.
Straight answer Second Draft is a new company. We do this work for paying clients today, but the examples above are concept redesigns on invented businesses, built to demonstrate our approach. They are not client projects, and we have not attached any performance claims to them. Why we say so plainly.
Pricing
Websites have published starting prices. Everything else gets a fixed quote after we talk, because the right setup for a two-person shop is not the right setup for a twenty-person one. Either way, you get the number in writing first.
Website refresh
$500starting
A cleanup of the site you already have, up to 5 supporting pages.
Website rebuild
$1,500starting
A full rebuild from scratch, up to 10 supporting pages.
Twenty minutes, no cost, no pitch. Tell us how the week actually goes and we will tell you honestly which part is worth fixing first.